Chapter 1 A first look at communication

The theories and principles of communication help us make sense of what happens in our everyday lives, and they help us to have the impact we desire.

-The features of communication

• Process
• System
• Symbol
• Meanings

- Models of Communication

• Linear Model (straightforward, oneway)
• Interactive Model ( Two ways, feedback is the best response)
• Transactional Model (Best model for communication, time change over the time, experience also)

- Careers in Communication

• Research
• Education (Teaching)
• Mass Communication (Broadcasting, Advertising)
• Training and Consulting
• Human Relations Management